SM TOON FEST K-POP PARTY

The country's leading department store introduces K-Pop style into this season's toon fashion collection. Held at the Rizal B Ballroom of Makati Shangri-La Hotel, glitzy, glam, funky and spunky looks highlighted by bright colors and bold patterns were showcased in the latest collections of SM Department Store Toon Fest giving favorites like Garfield, Mickey Mouse, Snoopy and Barbie newfound sartorial energy. To amp up kid's fashion choices, SM Department Store injected the electrifying excitement of K-Pop fashion into its character apparel while keeping things colorful and fun!

And with the forever effervescent and dynamic (yes, I like her that much) Issa Litton as the event's host and Makati Shangri-la's delectable food offerings, we were assured that we are gonna have a rockin' shingihan afternoon!

We were also greeted by SM Department Store VP for Children's Fashion, Ms. Jo Dy Juanco, who further told us more about the latest collection and according to her,

"Kids today are a lot more conscious of what's "in" and get fashion ideas from their idols", states Ms. Jo Dy Juanco, VP for Children's Fashion, "These days, they draw inspiration from K-Pop stars and want to dress just like them."

If you want to be delighted by the photos of the cutest kids in the world rocking the runway in SM Toon Fest apparels K-Pop style, read on!

What: SM Toon Fest K-Pop Party

When: July 18, 2012

Where: Rizal B Ballroom, Makati Shangri-La Hotel

SM Toon Fest blends its beloved characters with the freewheeling energy of K-Pop to bring you an amazing collection of kid's fashion. And with K-Pop fashion's unabashed expressiveness and SM Toon Fest's colorful personalities of its characters, your kid's inner superstars will definitely shine!

Now, let's get on with SM Toon Fest K-Pop runway invasion! Aja! Aja!

Barbie - Versatile Fashion Plate

Like the style icon herself, the Barbie collection features items for a variety of looks. From posh and preppy to funky princess, these fab pieces are the highlight of every girl's K-Pop outfits.

Disney Fairies - Sparkly Spunk

Like Tinkerbell, some girls pack a lot of punch behind the poise. Be as pretty as a peach with the fanciful patterns of the Disney Fairies, which let you stay sassy at the same time.

Sesame Street - A Whole Lotta Personality

From fun-loving Zoe to crazy, crazy Cookie Monster, the gang from Sesame Street is brimming with personality. Go from quirky to cute to party rock princess with items inspired by the many different faces of Sesame Street!

Betty Boop - Pretty and Preppy

The All-American classic, Betty Boop, combines traditional lines with K-Pop's fun sensibilities to create a look that's both quirky and traditional stylish. The end result is an easy breezy ensemble kids and parents love.

Garfield - Ganji Idol

Strut around in Garfield's K-Pop inspired streetwear! While girls dance around in fun 80s -style mix-and-match pieces, boys can look tough yet sophisticated with sporty and layered items.

Mickey - Stylish Boy Next Door

Like everybody's favorite mouse, the pieces from the Mickey Mouse collection appeal to just about any personality. With items that complement their shining personalities, boys are bonafide K-Pop stars!

Hello Kitty - Everyone's Darling

Hello Kitty's adorable image is well-represented by her K-Pop inspired collection. Always ready for the camera, her Toon Fest ensemble is packed with irresistibly girly patterns, stylish cuts, and graphic prints of the world's favorite kitten.

Minnie - Eye-Catching Everygirl

Whether playful or shy, sporty or posh, express yourself with a K-Pop look that's distinctly Minnie Mouse! The fun-loving pieces of this collection effortlessly emphasize your cuteness while keeping you up with the latest trends.

Disney Princesses - Eolijang Glamour

Be The Fairest of Them All with the Disney Princesses! The sugary-sweet designs of this collection help budding K-Pop superstars be eolijang wherever they go.

Marvel - World's Hippest Heroes

With strong graphic prints, colorful plaid, and bold hues, the Marvel Superheroes offer an action-packed interpretation of some of k-Pop's most popular trends. Spider-Man, Wolverine, and the rest of the super-powered style icons are out to prove that saving the day can be fashionable.

Dora the Explorer - Retro Queen

Explore past styles with a K-Pop twist through Dora's retro-inspired apparel. From the sweet babydoll dresses of the 50s to the laid-back overall-shorts of the 70s, these colorful pieces take girls on a fashionable time-warp of chicness!

Robby Rabbit - Casually Colorful

The Robby Rabbit collection proudly showcases bursts of color in easy-to-wear cuts. The versatile pieces bring together a K-Pop ensemble that's both funky and flexible.

Cars - Sporty Speedster

Zoom into high-octane K-Pop fashion with the Cars collection from SM Toon Fest! With wild, bold color choices and prints that pop off the fabric, boys are going to drive themselves quickly into girl's hearts.

Snoopy - Adorable Maknae

Show off your irresistible cuteness as the baby of the group with Snoopy's maknae-friendly apparel! The vibrant prints and endearing lines make kids the center of attention.

Winnie the Pooh - Star Performer

It's party time with Pooh bear! With eye-catching Technicolor patterns jazzing up ultra-fun shapes, boys and girls are dressed for the spotlight.

To showcase the new collections, SM Toon Fest is holding a search for its K-Pop Rising Star. The song, dance, and lip-synch competition invites boys, girls and groups aged 2-14 to let their inner superstars out for a shot at the spotlight and the Php100,000 grand prize!

For more details on the contest, kids and parents can visit www.risingstars.asia/smtoonfest/ and www.facebook.com/smkidsfashion.